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Nedplay Online Casino Acquired by 32Red Online Casino

admin — Mon, 15 Mar 2010 04:42:50 +0000

The award-winning 32Red Online Casino expands through the acquisition of Nedplay Casino, absorbing the player base and processing outstanding player payments.

32Red is today pleased to announce that Nedplay Casino becomes part of the award-winning gaming operator’s group of casinos. The acquisition of the Nedplay casino, including the player database, Internet domains and Intellectual Property by 32Red, means that players at the Nedplay casino now enjoy the same high level of service and support, and exciting promotions as players at the Company’s other two casinos, 32Red Casino and Dash Casino.

CEO of 32Red, Ed Ware, commented: "We are pleased to have the Nedplay Casino join our group and look forward to delivering the same high standards we apply across our existing operations to the Nedplay Casino".

The acquisition comes after the flagship casino, 32Red, following six years of successive Best Casino awards, is named Casino of the Decade by industry watchdog and player advocacy site, Casinomeister. Ware added:

"Nedplay players join 32Red at a time when our efforts over the past 7 years have accumulated in our receiving the first ever Casino of the Decade accolade. They can now look forward to the same award-winning service and online casino experience 32Red regulars have enjoyed since the casino’s launch in 2002."

The Nedplay brand continues for the time being with 32Red due to assess future plans over the coming weeks. Players with approved pending withdrawals that are outstanding should expect payment from 32Red shortly. Likewise any outstanding Affiliate Partner payments will be settled in the short-term.

32Red Plc – listed on the AIM of the London Stock Exchange (Ticker: TTR) – recently announced a positive end to trading in H2 2009, with gaming revenue up 19% on the first half of the same year and a 23% increase in player recruitment numbers from 2008. The addition of Nedplay will strengthen the company’s presence in the gaming sector for 2010 and is further positive news following the upbeat trading update.

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Realex Payments Delivers a Winning Payments Solution for 32Red

admin — Tue, 09 Mar 2010 16:21:50 +0000

Europe’s fastest growing payments provider announces a deal with award-winning online Casino and Poker room.

Realex Payments announced today that they have signed a deal with awardwinning gaming operator, 32Red, to support its card processing requirements.

32Red prides itself on delivering superior service to its players and wasrecently awarded Online Casino of the Decade. The Company needed to source anew payments partner who could meet the same level of service that theycommit to providing their customers.

Commenting on the deal, Pat Harrison, 32Red‘s Operations Director said "Realex Payments came to us with something different. The level of supportand proactive service they provide is what sets them apart". The deal involves Realex Payments providing payment processing for 32Red across a variety of products, currencies, regions and card types. This dealcomes less than a month after Realex Payments announced signing a deal with Cryptologic.

"Realex Payments has delivered an impressive, cost effective solution thatis both technologically superior and operationally advanced compared toanything else on the market. We see this partnership as long term and onethat will add value to our customers through improved hygiene factors suchas reliability, management information and service" Harrison concluded. Speaking about the deal, Realex Payments CEO and founder Colm Lyon said “Aswe grow our gaming portfolio it is important that we secure partnershipswith respected operators, such as 32Red. To be selected by 32Red ahead ofothers demonstrates our leadership and ability to deliver service ledbespoke payment solutions".

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32Red Online Casino Crowned Casino of the Decade

admin — Fri, 22 Jan 2010 15:18:48 +0000

32Red Online Casino receives the first ever Casino of the Decade award by gaming watchdogs, Casinomeister.

The Gibraltar-based online casino operator, 32Red, has been declared Casino of the Decade by leading casino player watchdog and advocacy site, Casinomeister. Following six successive years as the Best Casino winner, the latest title rewards the firm’s consistent performance over the last 10 years.

During the last decade 32Red has featured regularly in award ceremonies and received prestigious nominations. As Casinomeister has highlighted in the past, and also in the company’s most recent award, 32Red has raised the bar for others to follow by pioneering a personal, transparent approach to player support and casino bonuses. In the official announcement, Bryan Bailey of Casinomeister said the following regarding 32Red’s achievements and new award:

"They (32Red) have maintained their focus since their launch: personable customer service, responsive and effective management, professional solid operations. Publicly traded, fully transparent, and they are bound by an ideology that is based on player satisfaction. These guys have a lot to be proud of…again"

32Red CEO, Ed Ware, was delighted by the award, commenting "the Casino of the Decade sits above all other awards in this year’s Casinomeister list and it’s one we receive with a great deal of pride. 32Red aimed to be here when we launched the online casino ( 32Red Casino ) and we’re honoured that, come the end of ‘naughties’, we’re right at the top of our industry".

Ware added that the company philosophy remains unchanged and that it will continue to drive the casino to new heights: "the numerous awards from Casinomeister in the past decade have shown that focussing on the player experience is valued where it matters most – the player’s themselves, which Casinomeister and the award represents. It is both justification of this philosophy and motivation to continue providing a service that really is second to none"

About 32Red:

32Red is the six times winner of the Best Casino award and holder of the Casino of the Decade title from industry watchdog and player advocacy site, Casinomeister. 32Red is renowned for providing industry-leading levels of support to players and for its 350 casino games, including over 250 online slots, online roulette and more. Over 80% of 32Red’s players are from the UK and 32Red is licensed and regulated by the Government of Gibraltar. The Company operates 32Red Casino, 32Red Poker, 32Red Mobile, 32Red Affiliates, 32Red Bet and Dash Casino. 32Red Casino is committed to responsible gambling and ensures the company adheres fully to UK law. 32Red Plc listed on the London Stock Exchange in September 2005.

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Brett Hill wins £25,000 from a free bet at 32Red Casino

admin — Fri, 11 Dec 2009 11:36:47 +0000

32Red Casino, the award-winning Gibraltar based online casino, today revealed details on how a lucky player won over GBP25,000 from a free bet on a slot machine shortly after joining.

The player, Brett Hill, was playing the Major Millions slot machine at 32Red when he hit the three jackpot symbols, triggering the GBP25,000 payout and changing Brett’s Christmas instantly. Brett commented, "We have given our children a bit of cash for Christmas and I have just returned from picking up my wife’s brand new car as a result of the win! I’m saving the rest for a holiday or just a rainy day, as well as having a GBP1000 each for Christmas."

Pat Harrison, Operations Director at 32Red, said, "Brett’s win is amazing; he turned the GBP32 free from 32Red for signing up into GBP25,000, and in his own words changed his Christmas and 2010! 32Red would like to congratulate Brett again and wish him all the best for the New Year."

Brett was naturally delighted, with him "dancing around the room like a lunatic". He couldn’t believe the win and asked his wife to double check before he got too carried away. When it was confirmed by his wife and 32Red Brett was equally delighted by his entire 32Red experience, adding "I sent the payments team my account details at 10.30am and noticed my account was in credit GBP25,000 just after dinner time – so quick! The aftercare I was given was second to none – the best of any online casino – most others make you wait a week before getting winnings!"

Major Millions is renowned for producing big winners at 32Red, with Anne C winning over GBP1 million in 2008 through the game’s bonus jackpot. Brett’s win was outside of that jackpot and was produced through the game’s regular pay table. That lead Harrison to add "Brett’s win demonstrates the strength of Major Millions and of our online slots in general, proving that the big wins are out there to be had".

Brett continues to play at 32Red and is particularly fond of Mega Moolah – the online industry’s most generous slot having paid out over GBP6 million earlier this year. Major Millions will no doubt remain his favourite, but with over 250 individual slot games available at 32Red, his options are very much open.

This big win follows another recent win from 32Red’s mobile casino, with a GBP20,000 payout the result of a Royal Flush from a GBP25 bet on video poker. Stephen McDonald, 32Red Mobile manager, said, "J.P from London enjoyed classic video poker and a spectacular win on the go using his phone and 32Red Mobile."

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32Red Affiliates Invests in Advanced Technology for Affiliate Partners

admin — Thu, 26 Nov 2009 02:51:14 +0000

The affiliate programme behind the award-winning 32Red Online Casino adopts leading affiliate technology.

32Red Plc confirms their affiliate program – 32Red Affiliates – has invested in substantial technological improvements that have enhanced both the design and system mechanisms of their affiliate programme. The overhaul is being hailed by the Gibraltar-based gaming firm as the biggest transformation the programme has ever undergone.

The winner of the Best Affiliate Programme in 2005, 32Red Affiliates has a reputation for pioneering in the gaming industry according to 32Red spokesman and Head of Marketing, Mark Quayle. "The change to 32Red Affiliates shows our commitment to our partners. In providing them with the best, most advanced platform in the industry we give them every opportunity to optimise their campaigns and to generate more commission."

Powering the update is the industry leading NetRefer – the affiliate software solution behind some of gaming’s biggest names. Features include reports that track banner impressions and clicks, recommending banners based on those figures from across the network to boost player conversion and helping generate more revenue for affiliates – plus an array of other statistical information and useful administrative tools.

In addition to the award-winning 32Red Online Casino, 32Red Affiliates also allows webmasters to promote Dash casino, 32Red Poker and 32Red Mobile, with 32Red Bingo to follow shortly. All affiliates can earn up to 35% commission across 32Red’s gaming products, prompting Quayle to add, "Our affiliate partners have always enjoyed competitive rates of commission in an online platform conducive to generating big commissions. NetRefer is the next step in retaining that record and is robust and flexible enough to allow the programme to grow further and adapt to an ever-changing gaming world."

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32Red Online Casino Short-Listed for Casino Operator of the Year 2009

admin — Fri, 06 Nov 2009 05:53:17 +0000

32Red Online Casino named as a candidate for the prestigious eGaming Review Casino Operator of the Year title

32Red Online Casino has been announced as a nominee for eGaming Review’s Casino Operator of the Year award for 2009. This follows earlier success in the year for the Gibraltar-based online casino when announced as the winner of Casinomeister’s Best Casino title for an unprecedented sixth consecutive year.

The award-winning gaming operator was delighted to hear the news from eGaming Review, with company CEO, Ed Ware, highlighting the nomination as further vindication for the casino’s long-held philosophy that the player experience, transparency and support come first.

"We launched 32Red in 2002 and immediately set about changing preconceptions of the online gaming industry, setting up a framework where players enjoy top casino games, bonuses and a fair and honest playing environment. Our nomination demonstrates the importance of these qualities to the gaming industry still, and are elements we plan to build on indefinitely."

32Red’s candidacy follows a year of flux in the industry caused by the global economy, with 32Red adapting to the changing times positively through an extensive and ongoing television advertising campaign, as well as sponsoring the English Championship side, Swansea City Football Club. The result has been elevated recruitment figures (as released in Q1 results for 2009), lending Ware to add, "More and more players are enjoying what 32Red has to offer and we’re positive, that come the year end of year, we’ll be in a stronger position than ever".

32Red Online Casino is a certified member of eCOGRA – gaming industry watchdogs – which monitor payout percentages and the entire casino operation to ensure a fair experience for players. Additionally, 32Red are based and licensed in the British Overseas Territory of Gibraltar – a widely respected gaming jurisdiction. Although UK facing, the online casino has an international player base, with multi-lingual and currency support available.

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32Red Online Casino Now Accepts Australian Dollars

admin — Mon, 02 Nov 2009 11:19:37 +0000

32Red Online Casino announced today that Australian players can now enjoy playing in their home currency of Australian Dollars, further opening up the Australian market to 32Red’s award-winning casino service.

All players can now opt to play in Australian Dollars and enjoy the Best Casino award-winner’s many banking methods, including NETeller, Moneybookers and credit and debit card systems. As an official Barclays Merchant, Australian Dollar players can also be assured of quick and secure deposits and withdrawals at 32Red.

The Gibraltar-based online casino has a large international and Australian player base, despite being largely UK facing. Head of marketing for 32Red, Mark Quayle, said "With over 250 online pokies in our casino, as well as hundreds of other casino game classics, the addition of Australian Dollars was a natural development to our global growth." Adding, "Our Australian players are attracted to our reputation for delivering top casino games and bonuses in a trusted playing environment. I’m sure the addition of their local currency will be welcomed."

This news comes off the back of 32Red’s nomination for eGaming Review’s Casino Operator of the Year award for 2009, marking a good year all round for the casino having retained the Best Casino title in February, enjoyed unprecedented recruitment figures and a successful television advertising campaign.

32Red Plc CEO, Ed Ware, commented, "The introduction of Australian Dollars to our online casino ( 32Red Casino ) shows 32Red’s commitment to all our players and is a measure of how we listen their needs." Ware added that player currency is an important factor in their obligation to promote responsible gaming, "allowing players to play in their home currency lends the player an increased awareness of spend and budget, which is in line with our commitment to ensure players enjoy our casino responsibly."

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32Red Online Casino Player Joins Swansea City FC

admin — Thu, 08 Oct 2009 10:34:44 +0000

32Red Online Casino revealed today that a lucky Swansea City FC fan and 32Red player will be joining his favourite team for the season. Sporting the official number 32 shirt of the South Wales club, the fan will be able to get close up and personal with the squad throughout the 2009/10 season.

32Red Online Casino became Swansea City FC club sponsor in a two year deal in May. The partnership sees the 32Red.com logo displayed prominently on the Swan’s home and away shirts as well becoming the club’s official gaming partner, offering over 350 casino games in their online casino (32Red Casino), online poker (32Red Poker), bingo and more to Swansea fans.

Ross Mitchell, the 32Red winner and die-hard Swansea fan, had this to say on his competition win and on becoming part of the Swansea FC line-up this season.

"Most fans have dreamt of seeing their name in the matchday programme, and given my lack of footballing ability this is the only way I could have got to do it! The entire competition is a terrific idea and I hope others get a chance to experience what I have, thank you Swansea City, and thank you 32Red!"

Ross will be in the official team photograph for the 2009/10 season, will feature in the squad list in matchday programmes and be involved in a range of team activities, becoming an integral part of the Swansea FC team this season.

Swansea City FC vice-chairman, Leigh Dineen, said: "This is the first of a number of initiatives we will be working on with our new sponsor 32Red this season."

"They have given us fantastic support so far and I know that they want to involve the fans as much as possible."

"Ross attended our game against Sheffield United recently where he was given the full VIP treatment. Manager Paulo Sousa presented him with his No.32 shirt and had a good chat with Ross. With the amount of injuries we’ve got at the moment, he may have to wear the shirt on the pitch soon!"

Mark Quayle, Head of Marketing for 32Red Online Casino, remarked: "This is just the first of many competitions we plan to run with Swansea to celebrate our partnership with this proud and progressive club. Football is becoming increasingly commercial but both Swansea and 32Red know the priority lies with the fans. We both plan to ensure these next two years are as exciting and as special as possible for them."

Ross saw the competition on the official Swans website (www.swanseacity.net) and "…felt it was too good an opportunity to miss out on. I enjoy playing a bit of blackjack and so the chance to become the number 32 for the Swans was just too tempting, so I went through the official site and registered at 32Red’s online casino and got playing. But he was taken by surprise when he returned a call from the club to star as the team’s number 32.

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32Red Player Continues Lucky Streak With Fifth Online Casino Jackpot

admin — Thu, 17 Sep 2009 13:13:36 +0000

A lucky 32Red online casino player has succeeded in racking up five progressive jackpot wins in just one year after another Cash Splash slot machine win in September 2009

32Red, the award-winning online casino operator, has announced another big jackpot winner and confirmed what must stand as one of the longest lucky streaks of all time, as one player hits the same jackpot five times in under one year.

The 32Red player’s fifth five figure jackpot win has already hit his bank account – something the player must be getting used to – with 32Red having paid-out over £100,000 to the lucky player since October 2008 when the streak began. Before the end of 2008 the player had already made it four wins from the Cash Splash progressive slot machine and now, with the jackpot win on the 12th September, five have been chalked up and with some time still to spare to make it six.

Pat Harrison, Operations Director for 32Red Online Casino, commented, "We’re amazed and thrilled for our player. We regularly have large jackpot winners at 32Red, but it’s unusual for one player to have five big wins within a year at the same online casino. It’s truly extraordinary. All of us at 32Red are keeping our fingers crossed that the player will go on and make it six and smash his own record for jackpot wins."

Cash Splash is just one of 16 progressive casino games at 32Red Online Casino and comes in the classic 3 reel and the more modern 5 reel format. The jackpot builds as the game is played, so it’s growing all the time. Having just been won, the jackpot has been reset to a healthy £15,000, and will be building nicely as 32Red’s lucky player spins the Cash Splash reels for yet another jackpot win.

This win comes as 32Red announce the arrival of a new addition to the popular Mega Moolah range of slots: Mega Moolah Isis. This game, like all Mega Moolah games, includes the world’s biggest progressive online jackpot – a guaranteed £1,000,000. However, in the past it has grown to as much as £6,200,000 before being won..

About 32Red Online Casino

32Red is the six times winner of the Best Casino title awarded by watchdog and player advocate, Casinomeister. 32Red is renowned for providing industry-leading levels of support to players and for its 350 casino games, including over 250 online slots, online roulette and more. Over 80% of 32Red’s players are from the UK and 32Red is licensed and regulated by the Government of Gibraltar. The Company operates 32Red Casino, 32Red Poker, 32Red Mobile, 32Red Affiliates and Dash Casino. 32Red Casino. 32Red Casino is committed to responsible gambling and ensures the company adheres fully to UK law. 32Red Plc listed on the London Stock Exchange (TTR) in September 2005.

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32Red Choose SmartFOCUS to Improve Player Communications

admin — Tue, 01 Sep 2009 08:07:21 +0000

The award-winning gaming operator, 32Red, selects the SmartFOCUS software to further improve the player experience at its online casino.

32Red Plc announced today that they have concluded a deal with SmartFOCUS. The agreement will see the introduction of specialist customer communication software to 32Red’s gaming products to enhance the overall player experience through personalised correspondence and bonuses.

This news is on the back of several significant developments for 32Red of late, including the addition of PayPal banking across its gaming properties and the sponsorship of the English Championship football club, Swansea City, prompting 32Red CEO, Ed Ware, to say:

"It really is exciting times at 32Red. Despite the economic climate we’re forging ahead by investing in value marketing like the Swansea sponsorship and television advertising, as well as further improving the day-to-day operation of the award-winning 32Red. The introduction of SmartFOCUS’ software to our player communications will mean that we will be able to have an even more meaningful dialogue with our players. We expect big things and look forward to seeing what SmartFOCUS can do this year and beyond."

Head of Marketing for 32Red, Mark Quayle, explained that SmartFOCUS will be introduced across all of 32Red’s gaming products, including the 32Red Casino, 32Red Poker, 32Red Bingo, and 32Red Rummy, adding that on introduction it will become an integral part of the company’s overriding marketing strategy. Quayle further commented, “We’re confident SmartFOCUS will allow us to reach more 32Red players and send targeted bonuses and competitions that will make their time at our casino even more entertaining and increasingly rewarding.”

Chris Underhill, CEO, smartFOCUS said: "The smartFOCUS software is helping 32Red to launch and measure campaigns quickly and easily. Customer satisfaction should be a priority for all businesses. 32Red’s improved marketing and new loyalty scheme demonstrates that the company understands this perfectly, and makes it a pretty safe bet that the company will continue to enjoy success."

About 32Red Plc:

32Red is the six times winner of the Best Casino title awarded by watchdog and player advocate, Casinomeister. 32Red is renowned for providing industry-leading levels of support to players and for its 350 casino games, including over 250 online slots, online roulette and more. Over 80% of 32Red’s players are from the UK and 32Red is licensed and regulated by the Government of Gibraltar. The Company operates 32Red Casino, 32Red Poker, 32Red Mobile, 32Red Affiliates and Dash Casino. 32Red Casino is committed to responsible gambling and ensures the company adheres fully to UK law. 32Red Plc listed on the London Stock Exchange (TTR) in September 2005.

About smartFOCUS:

smartFOCUS (LSE: STF) is a leading international provider of multi-channel marketing software and services. smartFOCUS Intelligent Marketing solutions integrate data to deliver the most powerful analysis and customer insight, enabling communication across the entire marketing operation.

More than 700 companies worldwide rely on smartFOCUS to inspire customers, improve results and transform marketing performance. Clients and partners include AAA, ABN AMRO, ASOS, Centre Parcs, EasyJet, Epson Europe, Equifax, Eurocamp, Harrods, Hilton International, Landal Green Park, Manchester United FC, QVC, Rabobank, RCI-GVN, Société Générale and Sony Europe.

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