Online Rummy Launched by 32Red Plc

The award-winning online gaming firm, 32Red Plc, adds online rummy to its range of gambling games in the launch of 32Red Rummy.

32Red Plc announced today the launch of an online rummy platform in 32Red Rummy – the website behind the latest in seven online games offered by the Gibraltar based gaming firm.

32Red has expanded into online rummy after the successful introduction of 32Red Bingo and 32Red Mobile last year, making seven distinct gambling games available to play at 32Red. Games include two online casinos in 32Red and Dash Casino, online poker through 32Red Poker, financial spread betting from 32Red Spreadbet, as well as their bingo and mobile casino offerings.

The winners of the Best Casino award since 2002, as well as many others, 32Red plan to bring these award-winning skills to 32Red Rummy. This was highlighted by Pat Harrison, Operations Director for 32Red, when he said, “We believe that we are in a great position to bring to bear 7 years of successful gaming experience to what is a massively popular card game that is new and burgeoning on the internet now. We’re positive that our position as a trusted and respected gaming operator means 32Red Rummy will grow rapidly and become the home for rummy on the Internet.”

32Red Rummy offers players a range of online rummy games. Players will find Gin Rummy, Oklahoma Rummy, Kalooki 40 & 51 and traditional rummy in hundreds of online tables with a range of stakes – there are even free games for those new to rummy. Head of marketing, Mark Quayle, commented, “32Red Rummy offers players a full rummy experience. Akin to playing at home, but with all the advantages of playing online, 32Red Rummy players enjoy busy tables, a sign-up bonus and regular loyalty offers and tournaments”.

Mark added, “Rummy is similar to in that players from 32Red compete in a networked environment, it’s player against player and every man (or woman) to his (or her) self. There’s a wide variety of table stakes to cater for all budgets, ranging from free-to-play to a range of one dollar to several hundred dollar buy-ins. Players have the choice of hundreds of tables and can compete alongside upwards of 3,000 players online.”

Swansea City Football Club Announce Sponsorship Deal with 32Red Online Casino

32Red Plc and Swansea City FC announced today a partnership that will see the award-winning online gaming firm become the South Wales club’s official shirt and gaming sponsors.

The two-year sponsorship deal will see the 32 Red logo placed on the front of the Swans’ home and away shirts, while the Gibraltar-based company will also become the club’s official online gaming partner.

32Red Online Casino offers players over 350 unique casino games and a choice of welcome bonuses and monthly rewards. The poker site provides thousands of poker tables where players can enjoy games of Texas Hold’em, Omaha poker and more in addition to online bingo and a mobile phone casino.

The deal also reverses the current trend where an increasing number of professional clubs are failing to secure shirt sponsorship in today’s difficult financial climate. Swansea City’s vice-chairman, Leigh Dineen, was delighted to secure 32Red Casino as club sponsor, especially as 32Red’s previous shirt deal was with Premier League Club Aston Villa.

“It shows how far the club has come,’’ explained Dineen. “32Red were talking to a number of other football clubs, including some in the Premiership, about shirt sponsorship; but we are delighted to become their chosen partners in football. We are now a Championship club with a Premiership sponsor – and that’s something we are very proud of.”

Dineen added, “It was also encouraging to see a number of companies express an interest in becoming our main sponsor. There were some very interesting discussions over the course of last season, but 32Red was without doubt the best deal for us. It is a modern company with global reach; has pro-active ideas and will help us spread the Swans message to the international stage. We are really excited about working with them and I’m sure we will make a great team.”

The deal also represents an exciting and potentially lucrative opportunity for the club to share revenue drawn from 32Red’s online casino, poker and betting services. The club will be announcing some exciting initiatives on this link for its official website and supporters’ on July 1.

Ed Ware, CEO of 32Red, said: “We are thrilled to be partnering with Swansea City, one of the most exciting clubs in the Championship. Swansea has become a highly progressive team over recent seasons and we are looking forward to an exciting time as the club’s main sponsor.”

“The deal means we will once again raise our profile throughout the UK by becoming part of the football scene. And, thanks to the increased media coverage of the Championship, we expect our tie up with the Swans to deliver significant interest in our award-winning online casino.”

The sponsorship deal was facilitated with the help of Jim White and his commercial consultancy company, The Changing Face, and David Little of Magrath and Co in London. Both are avid Swans fans.

Paddy Power Races towards higher online pass rate through use of robust AGE verification software.

Paddy Power, the shining light in the Irish and UK betting industry is successfully protecting their customers’ online betting experience whilst reducing costs by implementing age and identity verification market leader, NetIDme.

“NeIDme offered us a solution that was easy to implement, matched our requirements and allowed us to increase our match rate by 10%” said Ronan Wall, Online Operations Manager, Paddy Power

Paddy Power was seeking to improve their customer experience and adopt an age verification solution to increase online pass rates. This is the key element for minimising the inconvenience to the customer upon registration. At high profile sporting events which attract first time customers, time intensive and costly follow up calls are now reduced by the NetIDme implementation.

Following successful pilot testing, NetIDme provided access to NetID Verify – a secure, fully automated batch service – configured specifically for Paddy Power’s volume processing requirements.

“Paddy Power, looking for ways to streamline their verification processes and improve online pass rates or matches, selected NetIDme, and are now benefitting from our unique Optimised Ratings Engine(ORE) technology. Our platform delivers very high match rates, drives down costs and helps improve customer value and retention”, said Peter McCudden COO, NetIDme.

To ensure the highest possible online matches rates, NetID Verify’s self learning unique ORE technology has the ability to instantly identify the best data source for each verification request. Reaching an estimated 800 million records instantly, the platform has also been configured to include additional fraud checks through the use of an Address Verification System (AVS).

NetIDme is a major age verification & identity services provider in the online gaming and gambling market based in East Kilbride in the West of Scotland, UK.

Titan Casino raises the stakes on 2009 Champions League

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It’s been two weeks since the final whistle blew on an extraordinary semi-final match that saw Manchester United defeat Arsenal, 3-1. The finalists, Barcelona and Man Utd, are now preparing for the biggest match of the year to determine who will be Europe’s top football team in 2009.

After United’s defeat of Barcelona in the 2008 Champions League semi-finals, both teams feel they have something to prove. Can Ronaldo help his team win the tournament for the second consecutive year, before his rumoured move to Real Madrid next season, or will Barcelona’s star player, Messi, help lead his team to a revenge victory?

To add to all the football excitement, Titan Casino’s manager, Robin Steele said in a recent press conference, “We’re giving our members a special treat to celebrate the UEFA Champions League final… and we’re creating more winners than just the 11 men on the pitch!”

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Prior to Titan Casino’s tournament starting, each casino member will receive an email giving them one of the 2 final teams to support. If their team wins the football final on 27th May, Titan online casino will double their winnings.

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